Start selling with up to SGD 1,000 in incentives
Earn up to SGD 1,000 in rewards as you launch
Increase visibility with TikTok-funded discounts and campaigns
No fees to get started
No commission fees for 90 days or your first SGD 1,000 GMV
Turn views into sales
Reach shoppers through creators, shoppable video, and LIVE
Start selling
Turn scrollers into shoppers
Shoppers discover and buy on TikTok
- > 76%
- of SG mobile netizens use TikTok monthly¹
- #1
- Time spent on a mobile app²
- 3 in 4
- TikTok users are likely to buy something after watching it on TikTok¹
1. Sensor Tower, Jan 2026, 2. TikTok internal data, SG, Jan 2026 Note: TikTok’s use of this data does not equate to an endorsement
FAQs
Who can sell on TikTok Shop?
Businesses, brands, and individual sellers can apply. You just need to be in a supported market and complete a quick verification process. Want to sell in multiple countries? You can sign up for each region you’d like to sell in, TikTok Shop operates locally in each market. Learn more about onboarding with TikTok Shop Singapore
How do I sign up?
To get started: 1. Click “Start selling” You’ll be taken to the registration page. 2. Create your account Sign up with your email, phone number, TikTok account, or Third Party Login method. 3. Verify your identity or business Provide basic information and upload any required documents to confirm your account. 4. Set up your shop Add your shop name, warehouse or pickup address, and link your bank account for payouts. 5. List your products Upload products individually or connect your existing catalog using integrations. Once your setup is complete, you can start selling directly on TikTok and reach customers through videos, LIVE, and creator partnerships.
Is there a fee to join TikTok Shop?
There is no setup fee to join. However, TikTok Shop charges a variable commission fee on each sale to support platform services and tools designed to help your business grow.
How do I get paid?
You’ll receive payouts directly to your linked bank account after orders are completed and any return/refund windows have passed.
Reach millions of shoppers on TikTok Shop
Start sellingEarn new seller incentives worth up to SGD 1,000
Learn more